Who We Are
Profit Resources is a profitability software and consulting company. Our focus since 1996 has always been a simple one: To be "The Profit Guys" – the experts that banks and credit unions go to for answers to their profitability questions.
What We Do
We fully leverage cost accounting analytics that drive our clients’ product and account holder profitability, while helping them determine how best to market products to increase the profitability of their account holders. It’s a philosophy we’ve embraced from the very beginning – first as a full-service consulting firm; and today as a software company.
We have developed ProfitMagnifier, a web-enabled profitability dashboard to help our bank and credit union clients magnify the profit of their account holders, products, officers, and branches!