We rolled out the use of ProfitMagnifier with our Managers today. We did a brief overview and gave them their Top 10 customers to play around with, dig in and identify why they think they’re profitable, who they are and what they do. They all seemed really enlightened when we were going through some of the accounts and customers showing them who is and isn’t profitable.
I really loved that ProfitMining feature and passed that along to our Business Development team. Once we get comfortable in Retail, we will have the Managers using this feature as well.
- Jordan A. Taylor - Retail Business Development Officer