"We like Profit Resources because they are all about creating value for us.  They built a demonstration system of ProfitMagnifier, their profitability software, using the bank's data at no cost to the bank.  We then compared ProfitMagnifier to the other profitability systems on the market.  No other system came close to the number of features that have been integrated into ProfitMagnifier.  Not only do we know who our top 100 most profitable customers are, but we are confident in the methods that Profit Resources used to calculate their profitability.

Simply stated, Profit Resources has cracked the code on profitability!”

Keith Knudsen, President & CEO